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Content Manager Job Details
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| Content Manager (Ref: 00810) | |
| Sector, Sub Sector: | Other |
| Compliance Type: | Regulatory/Compliance |
| Expertise: | - |
| Company: | T. Rowe Price |
| Location: | Baltimore , Maryland Americas, United States |
| Employment Type: | Permanent |
| Job Description: |
PRIMARY PURPOSE OF THE POSITION The Content Manager plays a lead role in executing the strategic objectives of the investment and non-investment content utilized by the Institutional Content Group (ICG) in supporting client acquisition outputs, such as RFPs, RFIs and DDQs. The position contributes to the development and maintenance of: • Investment content in support of new, refreshed and reviewed investment strategies, • Non-investment content, such as trading, operations, legal and compliance; and • Content that can be utilized from other marketing outputs. As a result, the position is a primary driver of content development and content management (both investment and non-investment) providing the Institutional Content Group with a key tool in gathering and retaining assets for the firm. Drawing on a proven ability to create compelling institutional content, the individual must demonstrate a sound understanding of T. Rowe Price's organizational structure (related to non-investment content), T. Rowe Price's varied investment products and vehicles and institutional distribution channels. In addition, the individual must be able to grasp and articulate brand-building qualities, such as the creation and implementation of a consistent "institutional voice" in all developed and managed This position also plays a key role in managing the web of communications and relationships with all contributors and users of the content in an effort to meet the demands of the firm's RFP (acquisition) and DDQ (retention) process while striving to raise the overall quality of our institutional content and the related processes and procedures driving RFP/DDQ execution. PRINCIPAL RESPONSIBILITIES 1. Content Management - The Content Manager is responsible for managing the development and maintenance of investment and non-investment content that is integral to the institutional sales and marketing efforts at T. Rowe Price. Primary duties include collaborating with key internal and external (SMEs/Business Units) stakeholders whose input aids in shaping high-quality institutional content, including: a. RFP Editors; b. RFP Specialists; c. Institutional Writers; d. Subject Matter Experts (SMEs); e. Portfolios Analysts, Specialists and Managers; and f. Market-Facing Professionals The Content Manager is also responsible for developing content for firm related changes (Internal Communications changes) and quarterly investment and non-investment changes as well as approving newly created content for future use in prospect/client outputs. The individual must demonstrate sound editorial skills, be able to instill institutional voice and be able to incorporate impactful positioning elements and associates messaging into core content. The Content Manager will also manage the Accuracy Review Project and report errors to the Accuracy Team and ensure changes suggested by Proofing are captured back into core content and communicated to the broader ICM team. 2. Relationship Management - The Content Manager is responsible for assisting in the ongoing effort to bring rigor and discipline to the processes and procedures around the maintenance of investment and non-investment content. In that regard, the associate needs to: • Collaborate with internal associates, such as Manager/Institutional Writers Group, Manager/RFP Support Group and the respective RFP Editors, to review and approve the cross-unit processes and procedures driving RFP/DDQ content and recapture. • Maintain awareness of applicability of internal and external content management resources, such as Content Management systems, so as to ensure that content development remains state of the art. 3. Ad-Hoc Activity - The Content Manager will serve as a Subject Matter Expert regarding investment and non-investment content within the Content Management System. The Content Manager is routinely expected to create and provide responses to various departments throughout the firm. In addition, the Content Administrator will be responsible for generating the requested database reports for Management. 4. Firm-Wide SME- The Content Manager will need to serve as the firm-wide SME for the Content Management system and be responsible for the coordination of new user training and existing user training/updates with the Content Management vendor as well as acting as the conduit between TRPIT and the vendor to resolve software related issues. Additionally, the Content Manager will coordinate license renewal with users, IT, and vendors. QUALIFICATIONS Required: • College degree and 1 year of related work experience, or Associate degree and 3 years related work experience, High school diploma/equivalent and 5 years related work experience. • Thorough understanding of institutional investment management business; • In-depth knowledge of institutional investment products and services ideally across multiple distribution channels; • Mastery of fundamental investment knowledge, institutional portfolio concepts, and basic quantitative analysis; • Extensive knowledge of the RFP process in an institutional asset management setting • Financial or technical writing skills • Strong editorial skills • Strong communication and negotiation skills • Proficiency with Microsoft Word, Excel and Power Point • Ability to work well under pressure, handle multiple tasks simultaneously and work within a team environment • Project management and organizational skills • Knowledge of various software packages; RFP Machine, SANT and/or PMAPS • Ability to work independently and collaboratively Preferred: • Experience working with a content management system • Experience with development of RFPs within investment management industry • Outstanding editorial skills • MBA, CFA, Series 7 or relevant NASD registration desirable. T. Rowe Price is an Equal Opportunity Employer
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| Job Ref No: | 00810 |
